$200.00 in Prizes for

the Best Specimens

of Holiday Printing

A first prize of $30; second of $25;

third of $20; fourth of $15; fifth of

$10; and twenty prizes of $5 each

will be awarded to the twenty-five

best examples of Holiday Printing

in which some of the American

Type Founders Company Holiday

Decorators, shown in the September
issue of the AMERICAN BULLETIN, are
made an important feature.

CONDITIONS

The examples submitted are to be of printing done
in the regular course of business for the printers'
customers, or for the printer, and there are no
restrictions whatsoever relating to size, copy or style, except that the
examples must be set in type and material made by the American Type
Founders Company, and an important feature must be the use of some of our
Holiday Decorators shown in the September issue of the AMERICAN BULLETIN.
The prizes will be awarded, in the order of merit, by three well-known and
competent judges of good printing. The decision of the judges and the list
of prize winners will be printed in the AMERICAN BULLETIN.

Five of each competitive example are to be mailed to the HOLIDAY
COMPETITION, American Type Founders Company, 300 Communipaw
Avenue, Jersey City, N. J., not later than December 31, 1910.

The printer's imprint may appear; but if there is no imprint, the name

and address of the printer is to be written on or securely attached to one

of each example.

This contest is open to all, except employees of the American Type

Founders Company.

American Type Founders Company

300 Communipaw Avenue, Jersey City, N. J.

Set in Century Expanded Century Expanded Italic Century Bold Century Bold Condensed

Central Plant of the American Type Founders Company, in Jersey City, just across the river from New York City

ORIGINALITY PAYS

Because it is the Originator of Type Fashions, the output of the American
Type Founders Company has grown to be greater than that of any other
type foundry in the world.

WEIGHT FONTS HELP THE COMPOSITORS

By originating the policy of selling job types in weight fonts at body type
prices, the American Type Founders Company has helped the compositors,
who are the men, above all others, who appreciate the benefits derived from
full cases.

TYPE FAMILIES HELP THE COMPOSITORS

By originating the Type Family Idea, which is an extension of a popular type design
into a number of related series, all working together in harmony, while giving ample
variety of color and emphasis, the American Type Founders Company has helped the
compositors, who are no longer forced to use a number of inharmonious series to
complete a job.

American Type Founders Company

BRANCHES IN ALL PRINCIPAL CITIES

Set in Cheltenham Oldstyle Condensed

Central Plant of the American Type Founders Company, in Jersey City, just across the river from New York City

ORIGINALITY PAYS

Because it is the Originator of Type Fashions, the output of the American
Type Founders Company has grown to be greater than that of any other
type foundry in the world.

WEIGHT FONTS HELP THE COMPOSITORS

By originating the policy of selling job types in weight fonts at body type
prices, the American Type Founders Company has helped the compositors,
who are the men, above all others, who appreciate the benefits derived from
full cases.

TYPE FAMILIES HELP THE COMPOSITORS

By originating the Type Family Idea, which is an extension of a popular type design
into a number of related series, all working together in harmony, while giving ample
variety of color and emphasis, the American Type Founders Company has helped the
compositors, who are no longer forced to use a number of inharmonious series to
complete a job.

American Type Founders Company

BRANCHES IN ALL PRINCIPAL CITIES

Set in Cheltenham Oldstyle Condensed