Language Planning and Social Change
Cambridge University Press, 1989 - 216 pages
This book describes the ways in which politicians, church leaders, generals, leaders of national movements and others try to influence our use of language. Professor Cooper argues that language planning is never attempted for its own sake. Rather it is carried out for the attainment of nonlinguistic ends such as national integration, political control, economic development, the pacification of minority groups, and mass mobilization. Many examples are discussed, including the revival of Hebrew as a spoken language, feminist campaigns to eliminate sexist bias in language, adult literacy campaigns, the plain language movement, efforts to distinguish American from British spelling, the American bilingual education movement, the creation of writing systems for unwritten languages, and campaigns to rid languages of foreign terms. Language Planning and Social Change is the first book to define the field of language planning and relate it to other aspects of social planning and to social change. The book is accessible and presupposes no special background in linguistics, sociology or political science. It will appeal to applied linguists and to those sociologists, economists and political scientists with an interest in language.
What people are saying - Write a review
We haven't found any reviews in the usual places.
Other editions - View all
accept acquisition activities adopters alternatives appears Arabic associated authority become behavior campaign century classes communication corpus countries course create cultural decision defining definition descriptive determine diffusion diffusion of innovation economic efforts elites English established evaluation example existing factors feminist Fishman framework French functions given goals groups Hebrew important individual influence innovation institutions instruction interest Irish Jewish knowledge language planning least less linguistic literacy mass means medium movement norm official language organization Palestine particularly persons planners political population practice problems promote provides refers relatively represent respect result rules serve social change society sometimes speakers spread standard status planning structure successful suggested symbol teaching theory tion tradition University usage values variables variety writing written