ISSUED BY THE SOUTHERN PACIFIC COMPANY BUREAU OF NEWS-FILE THIS IN BOOK No. 2, SECTION 11 OF TARIFF FILE

VOL. I.

SAN FRANCISCO, CAL., NOVEMBER 20, 1913

MR. KRUTTSCHNITT DISCUSSES
THE RAILWAY AS A PUBLIC
SERVANT

Here are a few extracts-and every agent, every employe of the Company, and every railway company, should read the paper in its entirety-from Mr. Kruttschnitt's article on "The Railway As a Public Servant" as published in a recent issue of Leslie's Weekly:

"It is evident that if the public is to get satisfactory results from its servant, the railway, it must take care that it be so treated that it will be kept in vigorous health. The railway cannot maintain vigorous health if it is not allowed sufficient earnings to sustain it in good physical and financial condition, or if burdens are imposed on it which are too heavy for it to bear. The immediate determination of what earnings it shall be permitted to receive and what burdens it shall have put on it is in the hands of the other servants of the public mentioned, chiefly the commissions and legislatures. If the railway is guilty of acts of omission or commission which are inconsistent with its public duty, these other servants of the public should adequately restrain and punish it. But when the railway is doing its best to perform its duty it is obviously contrary to the interests of the public for it to be subjected to unnecessary restraints and penalties.

NOTE THIS.

President Sproule has had reprinted the article by Mr. Kruttschnitt entitled "The Railway As a Public Servant," which appeared in Leslie's Weekly of August 7, 1913, and the Southern Pacific is sending to all agents a copy of the article. This is so important and concise a contribution to the literature of the Company's business that every agent will be very much interested in it. Those who want any extra copies of it will be supplied on application to Charles S. Fee, Passenger Traffic Manager.

SLEEPER CHANGE.

OPERATION OF NEW SUNSET
LIMITED BEGINS SUNDAY
NOVEMBER 23RD

The operation of the new Sunset Limited, which was delayed owing to strike conditions east of El Paso, will be instituted on Sunday, November 23d.

The train, with a de luxe equipment, will leave San Francisco for New Orleans at 5:00 p. m. from the Third and Townsend Depot. It will arrive at Los Angeles at 7:45 a. m., leave there at 8:15 a. m. (a half-hour stop-over is allowed); arrive at El Paso at 8:30 a. m., leave at 9:45 a. m.; arrive at San Antonio at 3:53 a. m., leave at 4:00 a.m.; arrive at Houston at 10:03 a.m., leave there at 10:10 a. m., and arrive at New Orleans at 8:50 p. m., the third day out of San Francisco.

It has been decided to discontinue standard sleeping car service between It will leave New Orleans at 11:00 San Francisco and St. Louis via the a. m., reach Houston at 10:00 p. m.; Southern Pacific in connection with the arrive San Antonio at 4:20 a. m., leave Denver & Rio Grande and Missouri San Antonio at 4:30 a. m.; arrive El Pacific. The last car left St Louis on Paso at 10:15 a. m.; arrive Los AnNovember 9th, and the last car moved geles at 9:45 p. m.; leave Los Angeles east from Oakland Pier on November for San Francisco at 10:15, and arrive 11th. These cars operated in Pullman here at 1:00 p. m. line 3320 and were handled on Southern Pacific trains Nos. 5 and 6 between Oakland Pier and Ogden. This line will be operated temporarily until further notice between Oakland Pier and Ogden only on same trains.

REMEMBER THIS. "When Congress wastes millions of Effective with the last car leaving San dollars and state legislatures squander millions more, there is hardly a passing Francisco on train No. 10, November 12, comment. The money is easily obtained. 1913, through tourist car service beIt is raised by taxation; and when ex- tween San Francisco and St. Louis via penditures increase, whether for good reasons or not, taxes can be and are the Sunset route in connection with the equally increased. The railroads, equally M. K. & T. Ry. between San Antonio servants of the public, cannot raise and St. Louis has been withdrawn. The money with such ease and facility. They cars operated in Pullman line 37202 on can get it only by rendering the serv- trains Nos. 9 and 10 over the Southern Pacific via M. K. & T. Ry., trains 5 ices of freight and passenger transportation. The national and state govern- and 6. ments can make their incomes cover their expenditures because they control both the income and the expenditures. The railways must keep their expenditures within their incomes, because during t while they have some control over their will expenditures they have almost no con- and tral over their incomes, their passenger and freight rates being fixed by public a authorities.

The new Sunset Limited, while being a de luxe train, is not an extra fare train. But at the same time its equipment is palatial. It carries a dynamo mail and baggage car, a tourist sleeper, diner, 16-section standard sleepers, one compartment and observation car. Besides this, travelers patronizing the Sunset Limited are furnished with the daily stock quotations by special wire and also with a digest of the day's news.

It is electric lighted and its parlor, writing desk, telephone connection (without leaving the train) at New Orleans, San Francisco and Los Angeles, afford a service quite incomparable and in addition to all this the train cuts the time between San Francisco from four days to three days, making a 24-hour time reduction between Los Angeles and

THE BULLETIN will be issued on the 10th, 20th and last day of each month. It aims to print matters of interest and information to all employes. Items of general interest are solicited and should be addressed to

THE BUREAU OF NEWS, SOUTHERN PACIFIC COMPANY

920 Flood Building, San Francisco.

THE MAN WHO CAN DELIVER THE
GOODS IS THE MAN WHO
WINS ADVANCEMENT

By R. D. HAGAMAN Commercial Agent, San Diego

How to get business is a subject worthy of thought and conjecture. It

is usually done by beating the other fellow to it and doing the things that are unusual. The ordinary business getter is the one who seldom goes be

ITH this issue the Bureau of News undertakes the publication of "The yond what is customary. The unusual

W Bulletin." It is hoped that it can be a inf geter

You

and interest to you.
As our interests are mutual, why not send in bits of
information of news value to "The Bulletin." You know news value.
know that if a dog bites a man there isn't much of a story to it, but if the
man bites the dog there is a story and a good one. We shall rely on your
co-operation and we know we shall get it.

BIG BUICK SHIPMENT COMING
TO THE COAST

precedents. His one idea is to get the business, and he does his thinking before and not after it is over.

The ordinary one is easily stopped by obstacles. The unusual one never stops until the business has moved. He believes that while there's life there's hope.

MANY CROSSING
MANY CROSSING ACCIDENTS It is the hard work that gets the busi-
CAN BE AVOIDED

ness-doing the things the other fellow
doesn't think of. The Company has to
have men who can deliver the goods and
the man who can deliver the goods is
the man
man who gets the advancement.
The men who get the reputation of get-
ting what they go after are the men
who will reach the front, for competi-
tion is growing keener every year.

TAKES INITIATIVE.

The largest trainload of Buick auto- While actual statistics show that only mobiles ever moved will arrive in San one and one-half per cent of automobile Francisco shortly. The train consists accidents occur at railway crossings, of 89 cars, 70 of which will be brought nevertheless this one and one-half per to San Francisco, for distribution to cent is so large that automobile associaCalifornia points, by the Southern Pacific tions are co-operating with the railroads Company, the remainder being dropped to minimize the number and bring about east of Ogden. The train is moving a greater exercise of care on the part via the Rock Island to Denver, Union of pedestrians and drivers of motor Pacific to Ogden and Southern Pacific vehicles. In making an effort to ascerto California and will be kept intact tain wherein the responsibility for until Green River, Wyoming, is reached ing accidents might rest, some observa- quickly. I have seen business taken out where 19 cars will be detached and sent to the Northwest via the Oregon-Washington Railroad & Navigation Company. The record for Buick shipments to date

is as follows:

1st train, forepart 1910..... 32 cars. 2d train, January, 1912..... 50 cars. 3d train, February, 1912.... 55 cars. 4th train, March, 1912...... 60 cars. 5th train, January, 1913.... 75 cars.

WE MEAN THIS. Any agent who knows the identity of the train robber who has been operating around San Francisco lately will confer a favor by telling us his name, address and where he can be found when he is not at home Also where he is going to work. next. We know where he has been working.

cross

tions were recently made, and the state-
ment of the results, involving 16,522
motor vehicles, 4246 teams and 4526
pedestrians, shows that 69 per cent of
the drivers of motor vehicles took no
precautions whatever to prevent being
struck at crossings, 21 per cent passing
at a high rate of speed.

It is pointed out by railway officials
that the millions necessary for added
grade protection would levy an extra toll
on the rates paid by shippers and pas-
sengers. There would be less necessity
for this if more precautions were taken
by pedestrians and drivers at the cross-
ings.

I have seen big business taken away from others because the man who went after it took the initiative and acted

of another's hands after he thought it was secured and cinched. And the fellow that lost it was usually asleep at the switch. I have seen solicitors walk into a shipper and say, "You haven't The suggested answer when a negative anything you can give me, have you?" question is put is negative, also. It is "No." The men would do themselves and the company they respresent more justice by simply asking, "Have you anything you can give me?"

The agent who knows what he's going after and who knows what's going on and gets in on it is the live wire. Men should receive encouragement and recogto get business. And they get it when nition when they make a special effort

the officials know of it and the district The observations were made in San agent is always ready-or should beFrancisco, Lodi, Sacramento, Stockton to see that they know of it. It encourand Oakland. The total of the pedes- efforts on his part. It is the business ages a man and will bring out greater trians and drivers of teams and motor- that is hard to get that counts. Any driven vehicles who crossed during the one can handle easy things. The more INSPECTION AGAIN. period of observation was 25,296. Of obstacles to overcome and the greater Annual inspection is now on. this number 35 stopped and looked in the handicap, the greater the victory. Salt Lake and Sacramento divisions of kept moving and looked in both direc- a great deal. both directions before crossing; 8950 Enthusiasm and a lot of steam will do the Pacific System have already been in- tions; 1694 kept moving and looked in vestigated, General Superintendent J. M. one way only, and 14,617 kept moving Davis having returned here yesterday.and looked straight ahead

The

keep on its trail. Follow it to a definite Know business when you meet it and conclusion. You'll win!