Poor Richard's Legacy: American Business Values from Benjamin Franklin to Donald TrumpW. Morrow, 1990 - 360 pages This is the first single-volume popular history of American businesss--a book that is so completely fresh in its approach and so entertaining and penetrating in its content that it promises to join the ranks of Matthew Josephson's The Robber Barons as a business and social history classic. |
Contents
Introduction | 11 |
The Way to Wealth | 19 |
A SelfInvented MoneyMaking Machine | 46 |
Copyright | |
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Adams advertising Alger American business Andrew Carnegie autobiography automobile Babbitt Bartleby began Benjamin Franklin Berle and Means biography Boston Budd Schulberg capital career Carnegie CHAPTER character Charles City Cornelius Vanderbilt corporate critics Dale Carnegie early economic enterprise Erie famous father firm Ford Motor Company fortune Galbraith George giant Henry Ford Henry's historian industrial interest J. P. Morgan John Jacob Astor junk bonds labor later Lewis Lewis's living machines magazine manufacturers Melville million modern Motors muckrakers Nader nation never organization percent Poor Richard's president production published railroad readers rich Richard Rockefeller S. S. McClure Sammy Glick Sammy Run seems self-made sell Sloan Standard Oil story Street success Thoreau thousand tion twentieth century U.S. Steel United Veblen Watson wealth William Willy workers writes wrote York young