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TECHNICAL
WORLD
MAGAZINE

-appeals to the brain,
not to the emotions

The

This should be a pretty good argument in favor of a publication that can honestly make this claim and the contents back it up. question we want to help you decide is this:

Is the magazine reader to whom the light, emotional literature appeals as valuable to the average advertiser as the reader who reads a magazine for its educational value?

You will probably find examples of both these types among your friends. Just compare them for a moment. Jones and his wife are good fellows; they spend a lot of money and have a fine time; but the question is, how long will Jones be able to keep up the pace?

Smith and his wife are also good fellows, but in a different way. He earns a good salary, but he does not spend it like Jones. He owns his own home. He lays aside a little every month for a rainy day. He is satisfied with a good, ready-made suit and his wife buys her clothes in the same sensible way. They are building for permanency. They belong to a class that forms the very backbone of the country's prosperity.

When Smith sees an article advertised, he has the money with which to buy it. Jones has not. Smith is interested in getting everything nice for his home. Jones doesn't care.

Jones reads magazines that appeal to his unsound principles and cheap ideals of life. Smith reads TECHNICAL WORLD.

1

LAW

SADNAL PLEADING AND PRACTICE
LAW DE BANKRUPGY

Wonderful New System of
Correspondence Instruction

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These 56 handy law volumes form the ONLY complete series of law text books EVER PREPARED ESPECIALLY FOR THE CORRESPONDENCE METHOD OF INSTRUCTION. A wonderful combination of theory and practice. Prepared especially for the American School of Correspondence by 56 of America's greatest legal authorities, including deans and professors in leading resident university law schools, judges of federal and state courts, and prominent practicing attorneys. HARVARD, YALE, PENNSYLVANIA, CHICAGO, WISCONSIN, ILLINOIS, MICHIGAN, and other great universities have contributed to this wonderful aggregation of legal talent. No other correspondence school uses these remarkable law texts. Furnished only by this great school. No other school can supply them. Infinitely superior to studying from a "Law Library" or "Cyclopedia of Law."

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The World's Greatest
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The American School of Correspondence stands at the head of all non-resident educational institutions. The only correspondence school in the United States that is chartered solely as an educational institution for the benefit of its students, not as a commercial enterprise for the benefit of stockholders. Enjoys the proud distinction of having graduated a higher percentage of its students than any other correspondence school in the world. Pre-eminently the best school for YOU.

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NOW $24.80-$2 A MONTH

No matter what special line of engineering you are interested inmunicipal, structural, bridge, railroad or reclamation. No matter whether you are a practising engineer, a beginner ambitious to make your way to the top, or whether you are in some business where you need special information on a particular branch of civil engineering. You need this great cyclopedia-the most complete and authoritative work on civil engineering ever compiled. It puts the expert knowledge and practical experience of 20 distinguished engineers at your elbow, ready for consultation or study. It answers all questions, clears up technical problems and difficulties in language that you can readily understand. Cross-indexed, so that you can put your finger on just the information you want in a moment.

These 8 large volumes, bound in half morocco, gold stamped, contain 3,900 pages, 3,000 plates, drawings, diagrams and illustrations, with hundreds of proved facts and tested plans. A great value at the regular price, yet for a limited time you may secure them for the introductory price of $24.80-$2 a month.

SHIPPED FREE Examine the set before you send a penny. We want the books themselves, not what we say, to help you decide whether you need them. Merely on receipt of the attached coupon we send you the complete library, express prepaid.

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-What These Books Cover

Plane Surveying-Mechanical Drawing Plotting and Topogra phy-Railroad Engineering-Staties-Strength of Materials Roof Trusses-Mill Building Construction-Cost Analysis in Relation to Engineering Masonry and Reinforced Concrete-Steel Construction-Practical Problems in Construction-Bridge Engineering-Highway Construction-Hydraulies-Water SupplyIrrigation Engineering - Water Power Development - Sewers and Drains-House Drainage and Sanitation-River and Harbor Improvements, etc., etc.

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Besides the practical value of the library itself, you get our $12.00
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Worth $15.20 to You
American Technical Society,
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Please send me Cyclopedia of Civil Engineering for 7 days' free examination. If I decide to buy, will send $2 in 7 days and balance $2 a month until $24.80 has been paid, when $40 books and $12 consulting membership will be mine. Otherwise will notify you and hold books subject to your order. Title not to pass until fully paid. T.W. 1-14

The Big Push

in tight corners, and places where you can't turn a bit-brace.

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A quick driller; the handiest tool a man can have on outside work, about the garage-or for repairs on autos and light machinery. There's a wide range of usefulness in this ingenious "Yankee." It's just the thing" for driving heavy screws; for tapping; for quickly running up nuts on bolts. Compact in form, strong, durable, simple to use. Just push! Be your own "helper" with

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This "Yankee" Push Brace No. 75 holds all usual drills and bits with square shanks, and all the smaller tools used in a bitbrace. Length closed. 164 in., open 231⁄2 in. Drop forged and hardened steel jaw chuck. Nickel plated. Finished inside and out with "Yankee" care, "Yankee" precision.

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Write for "Yankee' Tool Book'' - free - for mechanics

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PHILADELPHIA

Channel, where similar tidal conditions exist, are regions in which mariners proIceed with caution.

It is only natural that men should have tried for years to make use of this tidal energy. We find in Brooklyn an old flood - mill which was installed as

early as 1736. With the development of water turbines a new im

petus in this direction was given, and a trial plant was installed on the German shore of the North Sea, in the be

enough power may be obtained from the comparatively low fall to operate the plant efficiently. This fact has been the main drawback and has necessitated the presence of certain favorable conditions in order that the plan be practicable.

RAISING A VESSEL AT NEWFOUNDLAND BY THE AID Of the Tides

ginning of the eighties of the last century. Such plants are simple in principle. A reservoir is so arranged that the flow of the tide will fill it. The ebb serves to empty the reservoir and operate the turbines, generating electricity or driving other machinery. In putting the plant on an economical basis it is necessary to construct a large basin in order that

Such conditions exist at Husum,

where a

small island close to the mainland. is connected with it by a dam. By the construction of two additional dams two basins have been made possible: one for high, It is planned in order to

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the other for low water. to build a third dam have a reserve basin available for emergency cases and for purposes of regulation. The power house will be situated on the dam between the high and low water reservoirs and will house six pairs of turbines, each pair driving one direct current generator. Running twenty-four hours daily, the turbines will develop six thousand horsepower.

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The

reserve basin

makes con

tinuous

service possible.

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