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Samples of merchandise sent to foreign countries must not have a salable value and must be so wrapped that the contents of the package can be easily examined. This requirement is made to prevent the transmission through the mails of dutiable merchandise.

LESSON XLIX.

Postal Money Orders.

Postal money orders may be obtained at or paid at 35,000 moneyorder offices in the United States and may be drawn on post-offices in 48 foreign countries. Orders may be drawn upon the post-office at which they are issued and can be used in settling local accounts.

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No order will be drawn for more than $100. If a larger amount is desired, separate orders must be drawn for each $100.

The cost of a foreign money order, payable in certain countries, is 8 cents for a sum not exceeding $10; over $10 to $20, 10 cents, and 5 cents additional for each additional $10 up to $100. For orders payable in other countries, including England, France, Germany, Italy and Russia, the fees are 10 cents on orders not exceeding $10 and an additional 10 cents for each additional $10.

More than one indorsement on a money order is prohibited by law. The stamps of banks upon money orders deposited with them, or sent them for collection, are not regarded as indorsements.

A domestic order may be repaid at the office of issue within one year from the last day of the month of its issue.

Registered Mail.

Registered mails reach every post-office in the world. The registry fee is 8 cents in addition to the regular postage. If a registered article, prepaid at the letter rate, mailed at and addressed to a United States post-office, is lost, the sender or owner is indemnified for its value up to $25. A complete chain of records and receipts from the point of mailing to the point of delivery enables the accurate tracing of every piece of registered mail. If a registered letter or package is lost, the sender should apply at the office where it was mailed for a blank on which to make claim for indemnity.

Miscellaneous Items.

A "drop" letter is one addressed for delivery at the office where it is mailed. Where delivery is by carrier or by rural free delivery, the postage is 2 cents for each ounce or fraction. If there is not such delivery, the postage is I cent for each ounce or fraction. There is no drop rate on other classes of matter.

The post-office department issues definite instructions regarding the wrapping of fourth-class matter, and persons having occasion to mail liquids, powders, pastes, medicines, sharp-pointed instruments, etc., should inquire at their post-office what these directions are.

Postage stamps are issued in the following denominations: I, 2, 3, 4, 5, 6, 8, 10, 13, 15 and 50 cent; 1, 2 and 5 dollar and IO cent special delivery.

A special delivery stamp, in addition to the regular postage, secures the immediate delivery of a letter within the letter-carrier limits of a free-delivery office at any time between 7:00 A. M. and II:00 P. M. At an office not having free-delivery, it will secure the immediate delivery of the letter within a 1-mile limit of the postoffice at any time between 7:00 A. M. and 7:00 P. M.

Unused stamped envelopes and newspaper wrappers may be re

deemed at their face value either in stamped envelopes, stamps or postal cards. Stamps cut from such envelopes or wrappers will not be redeemed.

Postmasters are not required to make change and only do so as a matter of courtesy.

Express orders may be obtained at the same rates as post-office orders. They offer certain advantages in some cases over the postoffice orders in that they may be obtained at any hour that the express offices are open, and an order is payable at any of the offices of the company. Post-office orders are payable only at the office upon which they are drawn or the office issuing them. Express orders, of course, can not be cashed except at places where the company has an office.

If a post-office order is not paid within one year it becomes invalid and application must be made for a new one. Express money orders are good for any length of time. There is no limit to the number of indorsements on an express order.

Telegraph companies also do a money order business on practically the same terms.

(Note. Refer to Section 2 of Appendix for postal regulations regarding abbreviations.)

LESSON L.

Postal Cards.

The following statistics, showing the number of postal cards used in a recent year, illustrate the popularity of this means of communication: Germany, 1,135,000,000; United States, 670,000,000; Japan, 435,000,000; Austria, 250,000,000; France, 60,000,000; Belgium, 55,000,000; Switzerland, 43,000,000.

The postal cards used in the United States are made in Connecticut and cost the government about four cents a hundred. About a carload a month are sent to New York city alone.

Two restrictions are placed on the use of postal cards. First, nothing may be attached to them in any way. Second, no threat or

offensive dun may be sent on a postal card. A mere statement of account is not considered a dun. When these restrictions are violated, the cards are thrown out.

The address and complimentary close should be omitted on postal cards. The salutation should not be omitted.

EXERCISES.

Write on cards or slips of unruled paper the size of a postal card the following:

1. Acknowledging receipt of an order for one mat Java Coffee and telling when and how shipped.

2. The postal card that Mr. Merrill might send to a customer he intends to visit early next week with samples of tea and coffee.

3. A receipt from Funk & Wagnalls, publishers of "The Literary Digest," for $3.00, in payment of subscription from May 10, 1904, to May 10, 1905.

4. An order for two kinds of groceries to be sent by freight.

QUESTIONS FOR REVIEW.

1. What is the postage on a letter weighing 11⁄2 oz.?

2. What is the postage on three letters to Canada, each weighing 4 oz.? 3. What must be paid for a money order for $24.50, payable in Paris?

4. What is the postage on an ordinary photograph?

5. If you wish to send a newspaper to a friend in California, how much postage must you pay?

6. How much would you pay if you were to send it to Japan? To Brazil? 7. If you were to send $5.00 by mail, what method would you use and why? 8. What method would you use if you were to send $30.00 by mail? 9. What will it cost to send by mail a dictionary weighing six pounds? 10. What is the postage on a catalog weighing 4 oz., sent from New York to Pittsburg? To Liverpool?

II. What must an author pay on a typewritten manuscript weighing 71⁄2 oz.? 12. What is the postage on a box of pens weighing 41⁄2 oz.?

13. Why is it that sealed packages other than letters of the usual form and size will not be carried to Canada and Mexico?

ADVERTISEMENTS

LESSON LI.

The following lines by a newspaper paragrapher contain "more truth than poetry":

"We may live without poetry, music and art;

We may live without conscience and live without heart;
We may live without friends and live without fads—
But business today can not live without ads."

Advertising has become a business by itself and in the sharp competition of today many business men are willing to pay a good price to the person, who, because of natural ability or special training, can write an advertisement for them which will attract the attention of the reading public. Artists with considerable talent find remunerative employment in making designs and illustrations for the advertiser, and some of the best efforts of the photographer are found in the pages of advertising matter in our magazines.

Did you ever stop to think how the advertisement which attracts you is written? Is it the one in large type? or the illustrated one? or the one of few words and much white space? or the one in which small type gives much information in a small space? or the one inserted between parts of an article we are reading? or the one which does not have the appearance of an advertisement, but begins like a press dispatch in the daily paper or a story in the magazine? Do not some of these advertisements always displease us?

To draw trade an advertisement must not only attract and interest for the moment, but furnish sound logical argument in favor of the thing advertised. It must answer, perhaps, some of the questions we should naturally ask if we were inspecting the thing advertised. If it is something new on the market, the advertisement must prove to us that we need it; it ìong on the market, it should bear evidence of its popularity by testimonials, figures. etc. If it is

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